SUPPLEMENT • OTC • PHARMA – BRANDS

Aroma & Taste Shape the Experience.

ScentCerts helps shape the sensory experience of your products, from opening the bottle to handling and consumption. Pleasant aromas can influence taste expectations, enhance enjoyment, and create positive impressions with repeated use.

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The moment your consumer opens your product, that investment becomes an experience.

Approximately 80% of what consumers perceive as taste is influenced by aroma. From the first opening, that experience can shape perceptions of quality, taste, and brand value. A single bottle may be opened 60–120 times. Every opening is another opportunity to make a positive impression.
How formula, packaging, and marketing combine with sensory experience to shape supplement quality perception, brand connection, and consumer loyalty with ScentCerts

Give Your Consumers a Better Experience at Every Use

Five-step consumer sensory cycle from anticipation through memory, returning to anticipation at the next use. Positive experiences may contribute to brand preference.

Organizations create quality. Consumers recognize quality through experience.

Four formats, engineered for your brand.

Whether your product is a capsule, softgel, tablet, gummy, or powder, ScentCerts can be tailored to create the sensory experience you want consumers to associate with your brand.
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All-Natural Flavor Profiles

Carefully crafted, all-natural aroma and taste profiles designed to enhance your consumers’ experience every time they open your product.

Lemon Zest

A complex sweet natural blend of fresh, rich, juicy lemon notes.

Citrus Grove

Bright citrus with juicy orange and tangerine notes.

Lemony Mint

Fresh lemon notes blended with cool mint brightness.

Peppermint Twist

Clean peppermint freshness with a cool, invigorating finish.

Eureka Mint

Sweet citrus spearmint notes with a crisp cooling sensation.

Berry Blast

Vibrant berry notes with light floral and green tones.

Berry Minty

Mixed berry sweetness balanced with refreshing mint.

Purenilla

Soft vanilla aroma with a smooth, creamy character.

Violet Cream

Lavender and vanilla notes with a smooth comforting finish.

Citrus Fusion

Lemon, orange, and tangerine notes for bright refreshment.

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Simple to implement. Memorable at every opening.

01

Design the Opening Experience.

Together, we create an aroma-taste profile tailored to your product, formulation, packaging, and the experience you want every consumer to have.

02

Validate for Production.

We develop and validate the ideal ScentCerts solution to integrate seamlessly into your manufacturing process and perform consistently at commercial scale.

03

Create Lasting Impressions.

Every opening delivers the premium sensory experience your consumers associate with quality, enhancing taste perception, product enjoyment, and their connection to your brand.

Real reviews, before and after ScentCerts

Across 17 supplement categories, one change turned sensory complaints into five-star reviews.

Without ScentCerts
"Awful fish taste and smell with these Prenatals." 🤢
1 star — Verified Customer
With ScentCerts
"They smell like oranges and are easy to swallow, no gross vitamin burps with these at all."
5 star — Verified Customer

“I’m really impressed with how good these taste and smell!”

“This stuff is awesome, works well. And it has a nice minty smell.”

“It smells and tastes great (like orange, as opposed to fish like most!)”

See All 40+ Reviews Across 17 Categories

Your customer acquisition cost is significant. The opening moment is where it pays off.

Give every consumer who chose your brand the opening experience that earns their return. ScentCerts works for products with off-notes, products with no scent, and every product in between.

Developed by ScentSational Technologies — 25+ years pioneering Aroma-Taste Technology. ScentSational has helped leading brands make aroma a functional, emotional, and memorable part of the product experience.

Works for products with off-notes and products with no scent at all. The only solution that turns every opening into
a branded sensory experience.

Built for commercial packaging environments
Available across multiple formats and applications
Designed around real consumer opening moments
Supported by sensory science expertise
All-Natural Flavors All-Natural Flavors
Non-GMO Non-GMO
Allergen-Free Allergen-Free
Kosher Kosher
Halal Halal
Lab-Tested Lab-Tested
Made in USA Made in USA
Patented and Patent Pending Patented and Patent Pending
FREQUENTLY ASKED QUESTIONS
What supplement brands want to know.
Why ScentCerts?

The opening moment is where your customer acquisition investment either pays off or disappears. ScentCerts brings sensory science, aroma-taste delivery, and packaging expertise into one platform, purpose-built for brands that understand the opening moment is not a packaging detail. It is the consumer experience.

Why ScentCerts outperforms the alternatives.

Activated Charcoal Absorbs only large molecule malodors. Does not enhance aroma and taste.
Silica Gel Desiccants Absorb moisture and moist odors. Does not enhance aroma and taste.
Gelatin Capsules Intended to limit release of malodors but are often non-effective. Do not enhance aroma and taste.
Flavor Coatings & Ingredients Requires secondary process; Flavors prone to oxidation; Does not deliver comparable aroma and taste.
Scented Canisters Due to being limited by use of existing materials and size, canisters are not as effective as ScentCerts which can deliver more than 10x Brand Enhancing Aroma (depending on pack size).
Ordinary Scented Desiccants Are primarily made to absorb moisture and can only deliver a fraction of aroma compared to ScentCerts.
My product has no smell. Does ScentCerts still apply?

Absolutely — and this is now the primary growth opportunity. ScentCerts was originally developed to address off-notes in complex supplement formulas. Today, the majority of new brand interest comes from products with neutral or no scent. Consumers have come to expect a sensory experience. A product that opens with a premium aroma feels more premium, tastes better through the science of retronasal olfaction, and earns a stronger brand memory than a product that opens in silence. If your product currently has no aroma, ScentCerts creates the consumer experience your formula alone cannot.

What about products with off-notes or unpleasant ingredient aromas?

Yes — this is where ScentCerts started, and it remains a core capability. Botanicals, fish oil, minerals, proteins, and functional actives all carry aroma signatures that can undermine a premium brand positioning. ScentCerts replaces those impressions with a controlled, premium aroma that works in your brand’s favor from the very first opening.

How does ScentCerts affect taste perception?

Approximately 80% of what we perceive as taste is driven by aroma — a well-established principle of sensory science called retronasal olfaction. When your product opens with a premium aroma, that signal travels to the brain before the consumer takes anything, shaping how the product tastes. ScentCerts uses this mechanism deliberately: the aroma we engineer at the opening moment enhances how your product tastes, not just how it smells. No formula change required.

How should we think about the cost of ScentCerts?

Not as a cost of goods line item — as a retention investment. Your brand spends significantly to acquire each customer. Research shows sensory experience influences ~80% of consumer repurchase decisions. ScentCerts costs less than 1% of a typical supplement brand’s customer acquisition cost per unit — and it operates at every opening of your product for its full shelf life. The math is straightforward: a fraction of acquisition cost, applied at every use occasion, protecting the retention that acquisition spending was designed to build.

Can ScentCerts be customized for our specific brand?

Yes. Aroma profiles can be developed around your formula, your flavor system, your brand positioning, and the specific consumer moment you want to own. Custom profiles are available across all ScentCerts formats and can be matched to your packaging format, production process, and regulatory requirements.

Still have a question?
The full FAQ goes deeper on materials and compliance, shelf life, minimum order quantities,
label requirements, and how the opening moment fits your quality strategy.

Browse all 35+ FAQ’s

Samples, information, and Sensory Lab evaluation

Request samples, more information, or a free
Sensory Lab evaluation

Tell us about your product and what you need. Our Sensory Lab can evaluate its aroma and taste and recommend the ScentCerts formats and flavors that best enhance it for your consumers.

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